Business Pricing Strategies

Business Pricing Strategies
Module 1 : Considerations to Make When Pricing a Product
  • 1.1 Costs, Profits, and Pricing: How are they Connected?
  • 1.2 When to Should Set the Price Point
  • 1.3 When to Review the Price Point
  • 1.4 Value-Based Pricing
  • 1.5 The Relationship between Product and Price
Module 2 : Pricing your Product
  • 2.1 Market Research for Products
  • 2.2 Cost-Plus Pricing
  • 2.3 Demand Pricing
  • 2.4 Markup Pricing
  • 2.5 Profit Margin and Future Planning
Module 3 : Pricing your Service
  • 3.1 Market Research for Services
  • 3.2 Determining Hourly Rates
  • 3.3 Determining Contract Rates
  • 3.4 Perceived Value vs. Profit Margin
Module 4 : Making Pricing Adjustments
  • 4.1How to Analyze Sales Trends
  • 4.2When to Make Adjustments to Price Points (and when not to)
  • 4.3Promotions vs. Price Adjustments
  • 4.4Increasing Price Graciously
Module 5 : Continuing Practices for Price
  • 5.1 Ongoing Market Research
  • 5.2 Maintaining a Profit Analysis System
  • 5.3 Monitoring your Market’s Future

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